I’m Shari Monnes, a marketing communications professional with more than 20 years of experience helping companies and agencies grow through smart, creative, and data-driven marketing. I bring both strategic vision and a hands-on tactical approach to every project, ensuring that campaigns not only look good on paper but deliver measurable results.
What I Offer
- Digital Marketing Strategy & Execution – Paid social campaign planning and management, inbound marketing programs, and cross-channel digital strategies that drive engagement and leads.
- Content Marketing & Campaigns – Development of blogs, websites, landing pages, white papers, and customer communications that connect with target audiences and fuel demand generation.
- Marketing Campaigns Management – From planning to execution, I’ve managed global, multi-channel campaigns that support both brand awareness and revenue growth.
- SEO & Analytics – Skilled in web optimization, content SEO, and building customized Google Analytics and social monitoring reports to track performance and inform future campaigns.
- Web & Social Presence – Experienced in managing websites, WordPress customization, and social channels (LinkedIn, Facebook, Twitter/X) for international audiences.
Why Work With Me
I’ve built digital marketing services from the ground up at multiple companies, created repeatable processes for inbound campaigns, and trained teams to adopt best practices. Clients value my ability to translate complex ideas into clear, compelling messaging, and to align marketing efforts with business goals.
Whether you need high-level strategic direction, hands-on campaign execution, or both, I bring the expertise to move your marketing forward.
Market Areas
I work primarily with healthcare, life sciences and technology clients in the B2B area.
Previous clients/projects include:
Umetrics (Sartorius Stedim) – Developed inbound marketing program and managed blog publication for 3 years. Supported client migration to new website.
Tecan – Website and inbound marketing content support and ongoing blog management
Gyros AB – Gyrolab microsite (created website specifications, managed the project development and added content via the WordPress CMS).
AAAS/Science Magazine – Mobile site (project management for website relaunch 10 years ago, and recent work on mobile web site test project).
GE Healthcare Life Sciences Western blotting microsite (created website specifications, managed site development and added content via WordPress CMS).
Nobel Peace Prize Concert Website (created website specifications, managed site development and added content via WordPress CMS).
Tradegood Tradecafe Microsite (created website specifications, managed site development and added content via WordPress CMS).
Dako website (project management for website relaunch, and recent rebranding content)
Current ongoing work engagements:
UP There, Everywhere – Leadership Team and Digital Marketing Specialist.
I played a key role in launching UP THERE, EVERYWHERE, a cloud-based international advertising agency, in March 2011. I helped establish the company’s digital presence by creating the website, setting up the corporate blog, and implementing internal processes to support communication and collaboration across the global team. I continue to contribute to the agency’s growth through website updates and content development.
Read Shari’s Blogs at +UP
Connect with Shari Monnes
Linked In: www.linkedin.com/in/smonnes
Twitter: @smonnes
Mindful Marketing 